Thursday, September 23, 2010

When you bike, it's always sunny!

As everyone knows, Copenhagen is the city of cyclists. Yes but some bad mouthed people pretend that in Denmark it rains all the time ;-) !! Conclusion: in Copenhagen, you have to learn how to bike in the rain ... and wear the appropriate rainwear.
Well think again, it does not rain that much and the city is trying to correct this image, thanks to this billboards campaign!



Translation for the non-Danish speakers "when you bike, it almost never rains!" And the small print adds: "It rains on an average of 4% of journeys by bike home to work" ...

Armed with my journalistic and scientific consciousness, I counted the days where I did get wet during my daily
bike commute.
During the month of May, oh so significant because
(1) it's Spring
(2) you find deals on bike in every bike shop, and
(3) the campaign "vi cykler til arbejde " (yourself and all your co-workers have to bike to work during that campaign
).....I served as guinea pig.

Here is the result of this highly scientific test:
May 4 evening, rain gear were mandatory.
May 13 morning, I was a little wet, but I avoided to change into rain gear.

Overall, I got wet twice out of the 2 x 17 trips or 5.9%. And I say: What a scam! With the taxes we pay, this campaign doesn't even deliver and keep its promises! ;-)))
Well, seriously it does not rain that often and it's nice to get some air and exercise, so I will not trade my bike for a car ...

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